"Here, at last, is my 2009 trend blend map. Here’s how it works. The main body of the map contains the mega-trends. These are, in no particular order: - Global connectivity
- Anxiety
- Volatility
- Uncertainty
- Debt
- Power shift Eastwards
- Ageing
- GRIN technologies
- Digitalisation
- Climate change
- Sustainability
There are then eight arms, which represent the following sectors or areas:
- Society
- Technology
- Economy
- Environment
- Politics
- Business
- Family
- Media
The circles (or disc-like suckers in giant octopus speak) on each arm are the sector trends and the size of he circle is related to the likely impact of the trend over the next twelve months or so. Finally, there is a selection of global risks, some of which are deadly serious and some of which are not. Then again, everything is subjective. Some people might regard EMF radiation as a more serious global risk than Nicole Kidman winning another Oscar but I’m not so sure. Enjoy! ☺
PS - The map will appear at nowandnext.com under ‘trend maps’ shortly and will also have a hyperlink attached to it within 24-hrs.
